IPG Insurance Launches Online Travel and Health Insurance for its Advisors

As the vast majority of Canadians turn to the internet for research before buying a product and service, we wanted to offer our advisors the ability to take advantage of the immense potential the internet offers.
 
To quote a Google Canada spokesperson, "we're at the stage where if you're a business, whether it's an independent advisor or any kind of business, a website now is like your calling card. Businesses won't be found if they aren't where customers are looking for them." Their research shows that 86% of Canadian consumers will research product and services online before they buy.
 
I cannot recall the last time I personally used a phone book instead of just looking through the internet to find "stuff". We want to use the IPG Insurance website as an effective way to bring in new business and to also become a lead generator for our advisors. While the internet will not replace advice giving, you can impart knowledge and experience through the internet.
 
As you browse through our new website you'll see that we've teamed up with Manulife's Cover-Me, Follow-Me and Travel Insurance client orientated website. In 2011 Manulife's Cover-Me.com client orientated website was awarded the 2011 International Business Award of Best Insurance Website in the world. Cover-Me was recognized for its consumer-friendly quote and application process, knowledge center and client-referral program. You also no doubt have noticed the extensive TV advertisement Manulife does for this product line up.
 
With the introduction of IPG Insurance website, clients that use our website to purchase these products, Manulife will pay compensation to IPG Insurance. It is our intent when compensation is paid to us, we'll browse our VO client data to identify if the client is one of our advisors and proceed to pass on the commission to that advisor.
 
In addition IPG Insurance's website has a request for quote section. While as you will see, this will not get the consumer a quote, it will send us their request. When we receive their request to quote, we'll once again review VO to look for any matching advisor, but if none is found we plan to distribute these leads to interested advisors so that they may respond in a timely manner and hopefully turn this lead into a client of theirs.

For more information, please visit www.ipginsuranceinc.com
 
Allan M. Bulloch
President of IPG Insurance